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| Web Synergies
reports from Tokyo Games Show 2003 (26 to 29 September 2003)
| The 2003 Tokyo Games Show
confirms what we all already knew: when it comes to video
games, nothing beats the Japanese industry. With innumerable
new games for PS2 and hand phones, nothing seems to slow
down the Japanese creativity. Though the market value
has been declining for 3 years in a row, the recent games
show perfectly illustrates the new breath of life of the
industry. Three major conclusions may be drawn: |
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| 1) |
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If US
and European publishers (EA, UbiSoft.) seem
not to put the Tokyo Games Show
as an important event in their calendar, Korean,
Taiwanese and even Indian players are having a much
more aggressive approach. On the Korean side, the
most significant contribution is made by NCSoft
with the release of Lineage II (The Chaotic Chronicle)
and of Shining Lore. |
| If Shining Lore is your
classic cute Japanese-like character game with awesome
finishing, Lineage II clearly positions NCSoft in
the same category as Atlus, FromSoftware and other
great publishers. The Korean aggression is confirmed
by a strong delegation of start-ups present in the
Korean Pavillion. If you were shopping for good
quality multiplayer online real time strategy games,
no need to go further. DSi Interactive has it all.
If you were instead looking for Life and avatar
based games, Naviya Entertainment and its Vanilla
Cat could be your dream coming true. Even on the
middleware technology business, one must also include
Korean companies with CRIMiddleware Co being certainly
one of the most interesting ones. Hmm ., we didn't
see any Singapore gaming company there. Maybe they
are right: develop in secret and sell in secret,
that's the way. |
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| 2) |
| Platform:
when it comes to the platform, Japan is still pretty
much a PS2 country. No matter how cute are the Xbox
girls on the show, no matter the decent catalog
proposed by Microsoft, a majority of games are still
developed locally with PS2 in mind, as is testified
by the Atlus catalog. So, if you are thinking about
developing Xbox games for the Japanese market, think
again. |
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| 3) |
Mobile
gaming: we were expecting a lot of new discoveries,
we were not disappointed, with I Mode and Vodafone playing
fair game to grow the market and give publishers their
chance. That means giving them a major share of the
revenues (not a meager token of appreciation like in
Singapore). So publishers and games are plenty, Namco
smartly serving both operators with games that won't
wake you up in the middle of the night but are enough
to keep you busy between your Fujimigaoka home sweet
home and your Shinagawa office. As for the technology
per se, Brew still has an edge over Java and Xevious
is notoriously a value for money (210 yens).But for
500 yens, car enthusiasts would rather go for Ridge
Car, which comes with pretty good image quality. The
G Mode extension of I Mode is of course pushing the
envelope a bit further with an impressive number of
new games, but here is the trick: no downloads. You
pay for each 10 minutes section.
But probably the most important contribution to the
industry is the arrival of Mascot Capsule technology
(and we don't say that simply because we have developed
their DevNet!) which really bring 3D solutions on mobile
phone to a new level, as demonstrated in the Nokia booth.
Games relying on Mascot Capsule engines really stand
apart. So, thumbs up to this new kid on the block. |
Finally we give three special mentions:
| 1) |
In terms of software and middleware,
we have already mentioned new comers from Korea and seen
a few good ones from Taiwan, but our champion is still
Discreet. As we would say in Singapore, with Character
Studio 4 or 3ds max 6, "no play play" .. |
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| 2) |
Special Mention also to FromSoftware
for its library of premium quality games with outstanding
graphics. One wonders whether these games can be any more
realistic . |
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| 3) |
And last but not least, special
mention to GameState magazine that we discovered there.
GameState really gives a good overview of the economic,
strategic and technical challenges of the industry. Free
subscription at www.gamestate.net.
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And for those of you wondering where were Web
Synergies' marketing guys doing visiting the Tokyo Games Show,
well, answer in a few weeks. Patience. |
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Singapore, August, 1 2004
"Konica Minolta has selected Web Synergies to develop and implement their Customer Service Monitoring System for its client servicing requirements for Singapore and Asia Pacific region." |
Singapore, July 28 2004
" Mr. Saibulla Farook, Director of http://www.DesignerLuxury.com.sg/ (powered by Web Synergies), says that he will never consider setting up a brick and mortar store again." -- Wed, July 28, 2004, p. 15, Computer Times |
Singapore, April 15 2004
"Web Synergies and Teemedia won the contract of - Aerospec's 'RAPID', a web based operations automation system". |
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