SMS (Short Message System) applications perfectly illustrate the importance of cultures and sub-cultures in the global mobile communication market. If using SMS now seems to be deeply rooted the communication genes of many countries in Asia (Japan, the Philippines and Singapore most notably), SMS is somehow not as popular in Europe, not to mention in the US. Nevertheless, SMS proves itself as a very effective marketing tool, especially when coupled with a permission-based use of the profile data of the mobile phone owner and fast growing Location Based Services (LBS). Very simply, SMS is a tool that can generate significant additional revenues to game developers for example or simple content providers or interactive TV.

Web Synergies, having its headquarters in Singapore, a Mecca of SMS, is in direct contact with global, regional and local telecom companies, with dynamic mobile operators, with a thriving SMS user base, all eager to see more applications, more services being developed and proposed. Thanks to its close relationship with these players, Web Synergies can help you in putting together your SMS applications, both for local or regional distribution.